
From:
Fern Weis
Wayne, New Jersey
Tuesday, 3:27 p.m.

Dear Friend,
Fern Weis here, author of Leashes, Lessons, and Love - What Dogs Teach Us About Raising our Kids and Ourselves.
I would like to start off by telling you one thing.
I Like You
I LIKE YOU!
Yes, I like you.
You are a kindred spirit. You're the type of person who's interested in parenting your child a better way, a more effective way, and getting quicker results.
My purpose is to serve YOU, and my goal is to upgrade your parenting and your life, and get you results — FAST.
Listen...
I wrote Leashes, Lessons, and Love to help parents get back to the basics of parenting — those timeless principles that help children grow into confident, capable, and resilient adults. And added a touch of humor to what can sometimes be a challenging experience.
It's my way of sharing what took me years to learn: how to give my children what they truly needed, while finding myself again, and finding more joy in parenting.
The insights in Leashes, Lessons, and Love reveal what truly matters — connection, consistency, and compassion — and they paved the way for loving relationships with my children and for their success and fulfillment as adults.
My purpose is to serve you in the most effective way possible. Which is why I want to "speed things up" in terms of the time it takes to get you results.
My goal, simply put——
Is to shorten your learning curve; to help you become a calmer, more confident parent and do far less second-guessing; and to experience more calm, cooperation and connection with your child. In short, to do it better and faster.
For this reason, I am going to give you four special gifts — for free.
I LIKE YOU!
FREE GIFT #1
A $145 Value (Yours For Free)

In just a moment, you will have access to the 7 Parenting Insight Videos for free, forever.
These videos contain content I have not shared in public. Ever. They are short and focused (6-12 minutes each), taken from my Raising Teenagers Video Library.
In them, you'll explore 7 major topics in detail:
* Building Curiosity & Creativity
* 4 Disrespectful Behaviors and How to Respond
* The Kitchen: A Magical Room for the Family
* Praise that Builds Self-Esteem (It's Not What You Think)
* Making Room for the Opinions of Others
* The Changing Balance of Power and Responsibility
* How to Get More Cooperation from Your Children
And the best part...
The Parenting Insight Videos will equip you with strategies, tools, and mindsets to start making real changes right away — one short, practical video at a time.
In short, to begin showing up as the steady, confident parent your child needs you to be.
There's no judgment or finger-pointing from me. Here I get back to parenting basics — to accelerate your confidence, learning and practice so you can help your child learn, grow, and become competent and confident.
Now... You may be wondering why I'm giving you the Parenting Insight Videos (and 3 other bonuses) for free.
The answer is simple...
I'm giving you the Parenting Insight Videos as a shameless bribe for saying 'maybe' to my physical monthly newsletter, The Fern Weis Letter.
Here's the deal: if you agree to a 1-month free trial of The Fern Weis Letter (which is life-changing, and I'll tell you about it in a moment), then——
I will give you the Parenting Insight Videos (and 3 additional bonuses) completely free.
No strings attached.
Here's what I mean: If you decide to cancel your 1-month free trial of The Fern Weis Letter — at any time — you still keep access to the Parenting Insight Videos, Parenting Quick Guides collection, Parent Transformation Session, and Remembering Kessie: The Bonus Chapter.
In fact, I am so convinced The Fern Weis Letter will transform your parenting and your relationship with your teen that I've decided to "go all out" in enticing you to try it. For this reason, I've assembled two morefree gifts you also get to keep (even if you decide to cancel your 1-month trial subscription to my physical monthly newsletter).
I LIKE YOU!
FREE GIFT #2
(A $165 value!)

It's remarkable what you can accomplish in 30 minutes.
You'll have my undivided attention as you share your biggest parenting concerns. Together we'll design strategies to break through the disconnect with your child. You'll have actionable steps to use immediately in your family.
To better understand how powerful this session can be, here's what other parents have said:
"I tend to fill my son's every need. My big takeaway was to sometimes sit back and let him figure out solutions to his problems. He's starting to think for himself!"
Debbie B. - New Jersey
"I was struggling to connect with my daughter. I tried everything, without success.
With Fern's help, my daughter has noticed that I'm calmer and less easily affected by her outbursts.
She no longer has the control she once had, and these behaviors are decreasing. We're headed in the right direction!"
Rachel - London, England
"This session was an eye-opener for parenting my 13-year old son. I always doubt him and don't give him a chance to explain himself. I learned to listen instead of yelling before I hear him out.
We're getting along better and there's more cooperation. Thanks, Fern!"
Caroline - Boston
Sometimes parenting can feel like slogging through wet cement: heavy, gray, and exhausting.
Even burdensome. (Yes, burdensome, the word that nobody dares to say.)
And then you find yourself stuck, cemented in place, trapped in your deep need for something to change.
This is the power of the Parent Transformation Session. Once you give voice to your fears to a neutral other person (me), the possibilities for change open up.
When you say "yes" to the Fern Weis Letter I'll send you the link to schedule your session. It's that simple.
I put a dollar value on it above, but it's truly priceless.
I LIKE YOU!
FREE GIFT #3
(A $135 Value!)

These 27 Quick Guides are bottom-line, to-the-point, one-page guides on parenting basics such as:
- sticking to the facts to quietly get your message across
- 7 steps to create a boundary that works
- teaching kids to manage money
- parent-to-parent disagreements
- why your good intentions are bad for your child
- negative coping skills teens use
- why not to say, "I just want you to be happy."
- why you must stop 'fixing' your teen
- and more!
Each guide focuses on a specific parenting challenge: communication, boundaries, emotional reactions, conflict, respect, independence and more.
Simple. Clear. Practical.
The kind of reminders parents often need right in the moment, that you can read in just a few minutes.
I LIKE YOU!
FREE GIFT #4
(A $25 Value!)
(Although I believe it's priceless.)

This is the bonus chapter I didn't expect to write.
I am heartbroken to share that we lost Kessie shortly after Leashes, Lessons, and Love went to print.
Kessie was one of the inspirations for the book, and I miss my girl.
In this special 21-page bonus chapter, I share personal memories and stories about her — the lessons she taught me and our family, the joy she brought to our home, and the quiet way an animal often teaches us about patience, connection, and love.
Writing these reflections became a way of easing my grief and honoring the dog who helped shape so many of the ideas in the book.
I wanted to share those memories with you. I hope they bring you smiles.
OK, that's what you get.
To sum things up, I'm giving you the four products detailed above FOR FREE.
I LIKE YOU!
Here's a screenshot of everything:

You get...
Parenting Insight Videos - $145 Value
Parent Transformation Session - $165 Value
Parenting Quick Guides - $135 Value
Bonus Chapter: Remembering Kessie - $25 Value
It's partly because I care about you, and maybe I'm also just a bit crazy. I'm offering you these three products for free because I know The Fern Weis Letter will change the course of your life and your child's life.
I am giving you instant access to all four of these products— for free — just for saying "maybe" to my life-changing, physical monthly newsletter, The Fern Weis Letter.
So why am I giving you all of this?!
Let me tell you a story...
You see, when my kids were teens, things got very serious with one of them. Our family was in chaos and we were in denial of just how bad things were.
It happened gradually. (Maybe you can identify with this.) One day things were okay. Yes, there were some concerning behaviors, but...
He was a younger teen, going through those adolescent changes. He had some learning challenges. Surely we could attribute those behaviors to normal development, right? And he was our first-born. What did we know?
Time marched on, and we adjusted, sort of, to increasingly disturbing behaviors — while our anxiety ramped up.
And then we woke up one day and asked ourselves, "How did we get here?"
Deer in the headlights. Frozen in place with fear. I'm not proud of my ignorance and denial back then.
I was desperate, depressed and experiencing a fear I never could have imagined or predicted. How could this be happening to us?
Well, one day reality hit like a sucker punch. The dream of what his life would look like had disintegrated. Out of options, we realized we had to make a very, very difficult decision.
Plain and simple, we owed it to him.
We owed it to him to provide a way out of the hole he'd fallen into (and that we'd fallen into, too.)
It would take time — and interventions — for us to understand how we had contributed to it.
It would also take time for us to accept that the carefully constructed plan we had for his life was not a priority any more. There was so much work to be done.
A month in a wilderness program was followed by two years at a unique boarding school — Hyde School. Hyde was for our child, and for us.
The process focused on developing the student's character and leadership abilities. The parallel program for us, the parents, challenged us to work on our own character and to lead with values:
* Truth Over Harmony
* Principles Over Rules
* Attitude Over Aptitude
* Set High Expectations and Let Go of Outcomes
* Value Success and Failure
* and 5 more of Hyde's 10 Priorities of Effective Parenting.
I drank the Kool-Aid. And I'm forever grateful I did.
(Truthfully, I think I'd been searching for a program and community like this my whole life. For me.)
I won't leave you in suspense; there was a happy ending to my son's story.
And for me it was the beginning of a journey that changed everything. It was the first time I examined myself in a way that therapy had never done.
I learned to question my motivation; to speak my feelings without pointing fingers; to explore my own potential; to lead by example; to listen and to hear; to create and follow through on boundaries, even when — especially when — it felt hard and I was scared to do it.
As change gradually happened, I became a better parent. A parent who could speak to my child's head, heart, and soul; to his dreams, fears, and the deeper needs he didn't yet have words for.
It led me to graduate from a prestigious life coaching program, leave teaching, and launch my practice.
It's a calling, and I knew from the start I would support parents of teens and young adults. (I definitely speak "parent" much better than "teen.")
I've been at it for 17+ years and can't imagine doing anything else (except writing more books).
This work changes lives, families, and future generations. I know because I've lived it.
There's nothing more important to me than sharing my experiences and learning with you, so you can see results much faster than I did.
You can't control everything; however, you are not powerless. I want you to feel in your heart and gut there are always possibilities for change in your family. I did it, and so can you.
And this is how the Fern Weis Letter was born.
The Fern Weis Letter is the #1 physical monthly newsletter in the world about parenting teens with confidence, and giving them the best start to a successful life.
No bones about it, the newsletter is also about something most parents shy away from: the power of love and caring! But with an unexpected twist.
You see, here's the truth about love and caring:
Love and caring are not enough!
Yes, you read that right. Love that doesn't change as your child grows up is a sure path to misery.
If I hadn't finally understood this, nothing would have changed. I had to change the definition of love, especially what it means to love my children.
Remember when I said, "I learned to question my motivation?"
There finally came a time when I began to routinely ask myself, "Why am I really doing or saying this? Is it because it will help my child grow into a competent, confident adult? Or is it because it will make me feel better?"
OMG — the "innocent" questions, the fixing, the attempts to control outcomes, the not-so-subtle hints, and other behaviors that were done in the name of love and good intentions.
I was stunned into realizing that so much of what I had done was about my needs, not my child's.
The way you love infants and toddlers — with a fierce need to protect them, because their very survival depends on it — works against your child as they move into adolescence.
A teenager's job is to separate; to learn through experience and mistakes; to figure out who they are and how they fit in the world.
And your job as a parent is to become a trusted guide and mentor; to step aside and allow opportunities for them to fall and get up again.
I know that strikes terror in your heart. However... imagine what happens when you continue to act as the one who prevents any mishaps or disappointments. You unintentionally contribute to their inability to cope with life.
This is the opposite of the vision I know you have for your child's future.
Your child's growth is the goal.
The bottom line is this: life brings joy and challenges. There's no getting around it. My goal with The Fern Weis Letter is to help you become the parent your child needs so they are prepared to handle life, whatever it brings.
Every issue of the Fern Weis Letter is designed to bring you one step closer to this ideal.
Love that doesn't evolve as our children grow is love that works against them. Let's end that cycle now:
* The cycle that keeps our children dependent and keeps us living in fear.
* The cycle that pushes our children away, rather than seeing us as trusted adults who remain by their side to listen, connect, and support them (rather than doing the clean-up for them).
I'll cover this and so much more in the Letter.
In every issue of the Letter I'll break down one piece of the parenting puzzle — taking you back to basic principles and tools. Keeping it focused, practical, and as simple as possible.
I'm going to teach you to empower your child, make the difficult feel doable, and have a deeper connection with them — so they'll want to come home again after they've gone out on their own.
I'm also going to help you understand yourself better, show up differently and better, and live a more satisfying life, whatever is happening in your life.
In addition to direct parenting support, the Fern Weis Letter will support you in the following ways:
* shifting your mindset
* learning to accept what you cannot control
* adjusting your expectations
* understanding how your brain affects your decisions
* incorporating philosophies and principles from programs I have studied and/or participated in.
I Will Teach You to Parent In a Way That Releases You From Fear and Self-Doubt.
By saying "maybe" to The Fern Weis Letter, and saying yes to a 1-month trial, you will get the four free gifts I outlined.
If you cancel your free trial——which I'm sure you won't——you still keep all four products for free!
Every month, sent via physical mail to your doorstep, will be a letter from me, with a new (and always related to parenting and personal growth) topic.
The Letter will pull back the curtain and give you an in-depth look into parenting with confidence and integrity, while parenting the child you have (not the child you wish you had).
You Will Get The Most Practical and Effective Tools, Strategies and Perspectives That a Thousand Parents Have Used Successfully.
The Fern Weis Letter is the #1 physical monthly newsletter in the world about parenting teens so they become confident, resilient, and happy adults who can handle whatever life brings their way.
Each issue of The Fern Weis Letter contains the best, most effective materials that you can immediately apply to the well-being of your family.
It's not necessarily the "latest and greatest" because 1) new methods are sometimes fads and prove to be less than effective (and can bring negative results), 2) real change usually comes from practicing a few sound ideas consistently and 3) good parenting principles don't change.
The Fern Weis Letter is designed to be read, saved, and returned to when you need it.
Topics include:
How to bring out the best in your child (rather than trying to prevent the worst)
How to know when to get involved (or not) with your child's problems
How to hand off responsibility to help them become self-sufficient problem-solvers
Learning to recognize that difficult behaviors are usually a sign of underlying stress and big feelings
How to help your child cope with sadness and disappointment, rather trying to fix it for them
How to see the goodness in them, rather than seeing them as the problems they present.
How to make decisions that are best for a situation and truly loving (even though they may not feel loving)
Learning to separate yourself from your child's hurtful words and actions (because it's rarely about you)
How to teach values without lecturing
Learning the best way to praise to build character
Plus, you'll learn what I'm learning about the role of the brain in behavior, emotions, and habits.
These are but a few of the topics that I cover in The Fern Weis Letter.
The Fern Weis Letter Will Be The Most Enjoyable and Meaningful Thing You Read Each Month!
Every month you can count on one thing: I pour my heart and soul into each issue of the newsletter. I share everything I've learned about a better way to parent and to be you.
You'll hear about the lessons I had to learn the hard way (the expensive way, too). You'll learn about the things I wish I'd learned earlier in the lives of my children — and earlier in my own life.
And this includes some experiences I'm embarrassed to share... But I will share them because you may recognize yourself in them, know you're not alone, and find the courage to do things differently.
You're going to get a behind-the-curtains look into my life — the celebrations and disappointments — in parenting, business, relationships, and life in general.
That way, you can learn from my example and apply these pearls of wisdom to your own life.
Listen: I don't take my commitment to you lightly. I'm sharing a lifetime of experiences and learning every time I write The Fern Weis Letter.
These are the truths I've learned. And while I wouldn't have chosen some of the experiences in my life, I'm truly grateful for them. My life is so much richer and more peaceful now. And so is my family.
That, my friend, is my commitment to you. It's me writing to you as your teacher, mentor, and guide.
I want you to experience the fulfillment of knowing you are giving your children their best start for having loving and satisfying relationships, and the skills to live a life full of meaning and confidence — not someday, but now, before they leave the shelter of your home.
That's why the Letter exists.
To give you the wisdom I had to collect the hard way... so you don't have to.
To offer steady guidance when things feel unsteady.
This is more than a newsletter.
* It's a lifeline.
* A companion.
* A roadmap for the kind of parent you are becoming — intentional, grounded, and deeply connected.
This is why I'm here.
There Is "Magic" In A Physical Monthly Newsletter...
A Printed Newsletter that Makes You a Better
Parent, Partner, and Person.
You get all of this, for free, with a 1-month trial of The Fern Weis Letter.
The regular price of a subscription is $48/month; however, I'm giving you a 1-month trial for free. Your first issue will be printed and shipped the first week of the month.
All I ask is that you cover the printing and shipping cost of $12 for the first issue today.
And remember: If you are unsatisfied — for any reason— you can cancel your subscription instantly (and still keep all four products for free).
Sound good?
Good!
Whew... I've written a lot.
Anyway, here's a summary of everything you get...
Parenting Insight Videos - $145 Value
Parent Transformation Session - $165 Value
Parenting Quick Guides - $135 Value
Bonus Chapter: Remembering Kessie - $25 Value
Every month, you will experience the anticipation of my newsletter arriving in your mailbox. You will look forward to that time when you get to open a fresh new issue, sit down with a cup of coffee or tea, and unplug from digital distractions.
On top of this, I will give you invaluable lessons in showing up as the calm, confident parent your child needs — with practical tools, clear communication, strong boundaries, and real-life stories you can put to use the very same day.
You'll find information and inspiration to keep you motivated and consistent as you build a relationship with your child — from elementary to young adult and beyond — that feels steady, respectful and connected.
Because the relationship is the foundation of your impact and influence on your child.
The look and feel of The Fern Weis Letter is precisely that of the very best old-school classic newsletters.
It consists primarily of text, and is printed on 60-pound white paper. It is concisely written and each issue packs a punch.
I know The Letter will transform your life.
To recap——
By saying "maybe" to The Fern Weis Letter, you will get the following four products for free:

Parenting Insight Videos - $145 Value
Parent Transformation Session - $165 Value
Parenting Quick Guides - $135 Value
Bonus Chapter: Remembering Kessie - $25 Value
You will receive an email with instant access to all four products.
You will also receive a FREE 1-month trial of The Fern Weis Letter, an ink-and-paper publication shipped on the 1st day of each month. All I ask is that you pay the shipping & materials cost of $12 for your first issue today.
After your free 1-month trial of The Fern Weis Letter ends, your subscription will continue automatically at its regular price of $48/month.
You can cancel at any time and still keep all four products for free.
Get ready for the parenting ride of your life!
Your card will be charged $12 today. After your 1-month trial of The Fern Weis Letter ends, it renews automatically at $48 per month. You can cancel anytime by emailing [email protected] or calling +1 201-747-9642.
Each issue of The Fern Weis Letter is sent to the print shop on the first business day of the month.
For instance, if you started your trial on July 15th, your first issue will be sent to the print shop on August 1st (assuming August 1st is a business day).
The print shop takes 1-2 business days to print, package, and ship your issue.
For U.S. customers: Your issue will be shipped via USPS Priority Mail (it takes 1-3 business days to arrive).
For International customers: Your issue will be shipped——with love and care——via standard mail (and takes 3-6 weeks to arrive).
If you ever have any questions about your order, I want you to email me personally at [email protected]. I will take care of you.
No. Honestly, this learning is cumulative. I want those who are committed for the long haul. Listen, please. I am dedicated to making this the most life-changing letter you'll ever read. Each issue contains material that builds off the previous issue. This is why it's important for you to stick with it for the long haul. I am certain your mind, family, and life will be transformed by subscribing to this letter.
This covers the cost of shipping and materials. I don't skimp out on quality. The type of paper I use is thick 60 lb opaque paper.
Don't worry; the price you get in at today is what you'll pay forever. I do intend to increase the price to $72/mo. in the future. However, the rate you get today ($48/mo.) is the rate you'll pay forever. You're "grandfathered in," as they say.
No, that defeats the purpose of having a free trial. The reason I offer a 1-month free trial is to give you a taste of what you'll get. Still, if you're unhappy, I'm unhappy!——which is why you can cancel your subscription anytime by email or even by writing to my office. Full contact details are found below.
Any other questions?
No?
Great. You know what to do.
Your card will be charged $12 today. After your 1-month trial of The Fern Weis Letter ends, it renews automatically at $48 per month. You can cancel anytime by emailing [email protected] or calling +1 201-747-9642